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E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/606519048 Title: Inventing Nanjing Road : commercial culture in Shanghai, 1900-1945 Author: Sherman Cochran Publisher: Ithaca, NY : East Asia Program, Cornell University, ©1999. OCLC:606519048

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Inventing Nanjing Road : commercial culture in Shanghai, 1900-1945

Author:	Sherman Cochran
Publisher:	Ithaca, NY : East Asia Program, Cornell University, ©1999.
Series:	Cornell East Asia series, 103.
Edition/Format:	eBook : Document : EnglishView all editions and formats
Database:	WorldCat
Rating:	(not yet rated) 0 with reviews - Be the first.
Subjects	Shanghai (China) -- Commerce -- History -- 20th century. China -- Foreign economic relations -- History -- 20th century. Commerce. View all subjects
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Details

Genre/Form:	History
Additional Physical Format:	Print version: Inventing Nanjing Road. Ithaca, NY : East Asia Program, Cornell University, ©1999 (OCoLC)43568230
Material Type:	Document, Internet resource
Document Type:	Internet Resource, Computer File
All Authors / Contributors:	Sherman Cochran Find more information about:
OCLC Number:	606519048
Reproduction Notes:	Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2010. MiAaHDL
Description:	1 online resource (252 pages) : illustrations, map.
Details:	Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
Contents:	Introduction. Commercial culture in Shanghai, 1900-1945 : imported or invented? : cut short or sustained? / Sherman Cochran -- Part 1. Importing Western-style commercial culture into Shanghai. Selling goods and promoting a new commercial culture : the four premier department stores on Nanjing Road, 1917-1937 / Wellington K.K. Chan ; Transnational origins of advertising in early twentieth-century China / Sherman Cochran -- pt. 2. Inventing Shaghai-style commercial culture. Invention, industry, art : the commercialization of culture in republican art magazines / Carrie Waara ; Consumers are also soldiers : subversive songs from Nanjing Road during the New Life Movement / Carlton Benson ; "The seventy-two tenants" : residence and commerce in Shanghai's Shikumen houses, 1872-1951 / Hanchao Lu -- pt. 3. The fate of Shanghai's commercial culture in wartime. Selling fantasies at war : production and promotion practices of the Shanghai cinema, 1937-1941 / Poshek Fu ; Milk for health, milk for profit : Shanghai's Chinese dairy industry under Japanese occupation / Susan Glosser ; Nanjing Road, Broadway, and the roots of international corporate commerce / William R. Taylor.
Series Title:	Cornell East Asia series, 103.
Responsibility:	edited by Sherman Cochran.

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